The bachelor's degree program aims to provide students with internationally recognized theoretical knowledge and practical experience in tourist destination management within the tourism sector. It covers key areas of the tourism industry, including cultural tourism, event management, hospitality and resort management, transportation, and tourism and travel agencies.
The theoretical component covers strategic management, marketing management, human resources management, information technology, and financial management.
The practical component includes hands-on training in event and conference management, as well as the management of cultural and environmental tourism programs.
The program is distinguished by its specialized focus on tourist destination management, making it a unique program in the field of tourism, where the emphasis is typically placed on tourism management. It is also distinguished by its three-year duration.
The study plan for the Tourist Destination Management Program aims to equip students with the knowledge and skills required to plan, manage, and develop tourist destinations through courses that combine theoretical and practical components. The plan contributes to developing students’ capabilities in tourism planning, managing tourism resources and attractions, developing experiences and services, and destination marketing, preparing them to work efficiently in the tourism and hospitality sector.
Download the Study Plan
Total Credit Hours: 129 credit hours.
Language of Instruction: English
- Strategic planning skills in the tourism sector.
- Skills in dealing with tourists, visitors, and customers, as well as quality management in the tourism sector.
- Marketing and sales management skills.
- Teamwork and effective team management skills in the tourism sector.
- Tourism event design and management skills.
- Tourist destination development and sustainability skills.
- Project management in the tourism sector.
- Human resources management.
- Effective interaction and communication skills with different cultures.
- Teaching Assistant
- Sports, Recreation, and Cultural Center Managers.
- Managers of Services within Tourism and Hospitality Establishments.
- Hotel and Restaurant Managers.
- Travel and Tourism Agency Representative or Manager.
- Tour Organizer.
- Marketing and Sales Coordinator or Supervisor at Travel and Tourism Agencies.
- Tour Guide.
- Events and Activities Organizer.
- Human Resources Specialist, Supervisor, or Manager at Travel and Tourism Agencies.
- Airport Ground Services Supervisor or Manager.
- Tourism Inspection Specialist.
- Restaurant or Group Catering Manager.
- Customer Service Managers.